When we wandered around Upper Newport Beach Bay last summer, we couldn’t help but notice a quite chic stylish blue and white floral umbrella set up for a beach birthday party. Later we figured out that the umbrella is actually from Business & Pleasure Co, an Aussie company that has taken the country by storm since breaking into the U.S. market. And they just opened their beach house showroom last year at Laguna Beach. For durable, eco-friendly craftsmanship and retro Californian style, there is no better than a Business & Pleasure Co umbrella. With robust frames and UV-resistant shades designed in pretty pastels and vintage inspired prints, you can stay cool and stand out in the shade with coordinating beach bags, picnic coolers, beach chairs. The company has a natural ease to it, with a 1950s-meets-modern-sensibilities aesthetic. “We definitely resonate most with those who have a love of vintage aesthetics—design of the days gone by—and frequent beachgoers traveling the nostalgic dream,” says Ollie Edwards, co-founder of Business & Pleasure. The prints and patterns in its line of umbrellas, beach chairs, bags, and more feel fresh but rooted in a sophisticated sense of classicism. Here are 8 of our favorite beaching-going pieces and they are perfect for your backyard too:
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